Chris Paul | Vice President, Media & Acquisition, Squarespace
Jamie Perry | Vice President, Marketing, JetBlue
Michael Platt | Professor of Neuroscience and Marketing, Wharton School of the University of Pennsylvania
Moderator: Rob Stagno | Principal, Brand Publishing Institute
If you think a large budget is enough to give you an edge over the competition, you’re in for a surprise. This session will explore how upstart brands are leveraging brains over budget to deliver effective marketing at scale.